Table of Contents

2021-2022 Catalogue

Cover Page
Wesleyan College: Mission and History
Undergraduate Academic Calendar
Undergraduate Admission
Policies, Procedures and Regulations
Credit Options
Academic Enrichment
Undergraduate Academic Programs

Graduate Programs: Admission, Policies, Procedures and Regulations

The Curriculum

Tuition and Fees
Financial Aid

2021-2022 Catalogue

Master of Business Administration (MBA)

The Master of Business Administration program provides a curriculum that will allow its graduates to perform effectively as top-level executives. The instructional activities coupled with the educational experiences found in the program provide students with skills that can be utilized in a wide variety of management positions and settings.

Program Outcomes. Through course work and experiences in this program, the student will be able to:

  1. enhance his or her skills in analyzing the global business industry's threats and opportunities and assess the durability of competition found in all industries;
  2. develop forecasting patterns as they relate to change within the markets found in all business concentrations;
  3. understand the significance of the planning process and apply the framework to strategic settings as it relates to business changes;
  4. acquire the knowledge and skills necessary to make decisions found in the business environment; and
  5. examine the complex management problems and implement feasible strategies needed to compete in the global business environment.

The Master of Business Administration Program consists of twelve graduate-level courses taken over a fourteen-month schedule; one course will include an international study abroad component. The degree earned from the MBA program is the Master of Business Administration (MBA).

Course Load. Students who enroll in at least 6 credit hours during the program's specified period of enrollment will be considered full-time. Students who enroll in less than 6 credit hours during the program's specified period of enrollment will be considered part-time. Refer to the MBA calendar for periods of enrollment.

Program of Study. The required courses for the Master of Business Administration degree are as follows: All courses are 3 hours. 36 hours total required.

  • EBA 600: Executive Management Accounting
  • EBA 602: Organizational Behavior in Management
  • EBA 604: Strategic Marketing
  • EBA 606: Managerial Economics
  • EBA 608: Managerial Corporate Finance
  • EBA 610: Quantitative Methods
  • EBA 612: Data Analytics
  • EBA 614: Ethics and Legal Aspects of Business
  • EBA 616: Global Business Management
  • EBA 620: Human Resource Management
  • EBA 690: Studies Abroad
  • EBA 699: Capstone Executive Management

Course Descriptions

EBA 600: Executive Management Accounting
Description: The course covers generally accepted accounting principles and the content of financial statements. The interpretation and use of accounting information in the many contexts of management decision making are examined. Included are financial planning, performance evaluations, decision making, activity based cost management, relevant costing, business operations, and information systems.
Credit: 3 hours
EBA 602: Organizational Behavior in Management
Description: The course examines the various aspects of organizational behavior, allowing the student to gain valuable insights for increasing decision-making options. Methods of objective achievement are explored through an evaluation of students' individual management styles. The course emphasizes relationships, factors influencing behavior in organizations, and the various means used by efficient managers to develop control and leadership within their organizations.
Credit: 3 hours
EBA 604: Strategic Marketing
Description: The course will cover issues related to product, distribution, pricing, promotion issues and market planning processes, including development of a marketing plan and interaction among policy makers in the organization. The marketing strategies of different companies will be studied. Cases will be used extensively in the analysis of business marketing decision making.
Credit: 3 hours
EBA 606: Managerial Economics
Description: he student will learn how consumers choose among various goods and services, and how firms allocate scarce resources among alternative uses. Focus will be on the competitive nature of firms in markets whose scope ranges from domestic to international. Students will analyze the production levels to meet demand for that product. Production cost analysis will be examined as it relates to market price and levels of output.
Credit: 3 hours
EBA 608: Managerial Corporate Finance
Description: The student will develop the ability to analyze operational and strategic financial decision-making within the corporate structure, including financing and investment strategies as they relate to stockholder value. The course will include the study of cash flow analysis and economic value added derived from financial statements.
Credit: 3 hours
EBA 610: Quantitative Methods
Description: This course covers the quantitative methods used for quality management and continuous improvement in the workplace.  The student will learn specific methods for reducing waste and decreasing product variability.  Computer spreadsheets and financial/statistical software will be used to enhance student’s ability to identify and to solve problems.
Credit: 3 hours
EBA 612: Data Analytics
Description: The student will be exposed to the use of computer technology and data analytics to support decision making. The use of business intelligence, business analytics, and data science will drive corporate strategy, performance, and competitiveness. Through the use of case studies and data activities, students will learn how to use data analytics to provide a competitive advantage for a company.
Credit: 3 hours
EBA 614: Ethics and Legal Aspects in Business
Description: The course will introduce the student to the legal and ethical aspects of business management within a for-profit organization. The student will be introduced to the rigorous processes found in the legislative and legal systems, including civil dispute resolution through the judicial system. The study will conclude with the basics of the legal and ethical areas that are essential as tools for the executive in today's management positions.
Credit: 3 hours
EBA 616: Global Business Management
The student will investigate the economic, social and political organizations that have an influence on managing international businesses and/or investments. The student will investigate the strategies that will influence the customer needs, wants, motivations, and behavior within the global competitive environments. The course will cover customer-driven strategies, quality of management, time-based competition, and global logistics as they relate to global management.
Credit: 3 hours
EBA 620: Human Resource Management
Description: This course examines the elements of human resource strategies within an organization. It will familiarize students with the basic human resource functions by studying topics such as; recruitment, selection, planning, job analysis, orientation, training and development, career planning, performance appraisal, compensation management, employee benefits, safety and health, employee relations, collective bargaining, and the functions performed by management.
Credit: 3 hours
EBA 690: Studies Abroad Course
Description: The student will investigate global industries by studying the business, social, political, economic, organizational, and cultural factors associated with international business and investment. A specific world economic region will be chosen for a ten day to two week study abroad, during which the student will visit various businesses to observe management practices. The course work review before the trip will include the global manager, international trade, international finance, international operations, and marketing.

Note: A student who is unable to participate in the overseas residency of the study abroad course must request in writing the option of completing a research project relevant to the study abroad locale. The student should submit this request with appropriate documentation to the office of the director of graduate business program who will take the request to the Graduate Program Council and Provost of the College for approval. The scope (depth and breadth) of this project will be consistent with the work required in any other three-credit-hour course in the MBA curriculum. A student must request this option no later than four months prior to the beginning date of the study abroad course.
Credit: 3 hours

EBA 699: (Capstone) Executive Management
In this capstone course the student will have the opportunity to integrate the knowledge from all the previous courses. Emphasis will be placed on the conceptual understanding and on the skills required of the executive in the domestic market and in the international market to make effective decisions. The course examines the techniques used in business analysis that have been learned to formulate the global process of strategic business decisions and the execution of specific strategic business plans. Student teams will compete in a computer simulation that incorporates detailed functional area skills and general market knowledge.
Credit: 3 hours

MBA Graduate Faculty

Suzanne Minarcine, Visiting Professor of Business. M.S. Health/Health Care Administration/Management, Mercer University; Masters, Health Policy and Administration, Mercer University; Ph.D., Organizational Leadership, Capella University.

Seth D. Selke, Assistant Professor of Business/Director of Graduate Business Programs. B.S., Indiana University; M.S., Indiana Wesleyan University; DBA, Northcentral University.

Ying Zhen, Associate Professor of Business. B.A., Communication University of China; M.A., Clark University; Ph.D., Clark University.

MBA Adjunct Faculty

Glenna Dod Meyer, D. Abbott Turner Professor of Free Enterprise. B.S., M.A., Eastern Kentucky University; Ed.D., University of Southern Mississippi.

Barbara Rowan, Adjunct Instructor of Business. B.A., Malone College; M.S., Georgia College & State University; Ph.D., James Madison University.

James Rowan, Professor of Psychology. B.A. (Biology and Psychology), Malone College; M.A. (Experimental Psychology), Kent State University; Ph.D. (Experimental Psychology with Biopsychology Concentration), Kent State University.

Philip Davis Taylor, Professor Emeritus of Economics. B.A., M.B.A., University of North Carolina, Chapel Hill; M.A., Ph.D., Virginia Polytechnic Institute and State University.

Rhonda Roell-Taylor, Adjunct Instructor of Business. B.B.A., Mercer University; J.D., Mississippi College School of Law.

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